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Due to the nature of DeviantArt it is quite easy to perceive that there's "a lot of people" who are upset with any given thing, enough so that you could even believe that "everyone" believes the same thing.

I felt that perhaps the community would like me to explain how DeviantArt views these types of things.

First of all, DeviantArt, Inc. is extremely deliberate. We don't do anything accidentally. Everything that hits the community is the result of a team collaboration that usually take weeks or months to complete. And so when we make mistakes they are felt by a group here or by our whole team. 

Things you should know:

  1. First of all you must believe that our team is 100% motivated to ensure that DA is healthy, and that decisions we make turn out to be better than how things were before. 
  2. Each decision is likely to affect different pockets of people, and so you will always see the group that's unhappy pool together. 
  3. The happy group is happy, so they don't tend to band together, they just continue on being happy (typically) sight unseen. 
  4. It is our job at DA to know when a decision we've made is a good one or a bad one. We don't just sort of haphazardly release things and hope for the best. We are actually quite addicted to the outcome of our projects. Woah, what a concept. We do this by monitoring feature usage, adoption, conversion, or whatever metrics are important to the project. We do this by looking at membership segments, so we know when something is working for "spectators" or for "active members" or "hyper active members" and so on. 
  5. Throughout our history we've released hundreds of features, and we've reverted dozens of those. We don't have an ego, we just want what is right for DA. 
  6. When a feature or site change proves to not to work, we have a long history of reverting it back. So please, don't believe the hype, look at the past.... (I bet it would fun and valuable to produce an article that chronicles all the features we've reverted. We listen very carefully, and that's a fact.)
  7. If we aren't reverting something, chances are it is working. Sometimes features are working, but continue to be controversial. In those instances there is often a pool of unhappy people who are not (in commenting terms) balanced by the people who are happy. This means that the happy people don't actually step up and say things like, "I LIKE IT" "I'M HAPPY" on the threads posted by angry people who don't like the feature. You probably wouldn't, either. Makes sense.
  8. At DA, each project has a goal. As the years have gone by our goals for success or failure have become clearer and better balanced gracefully between the needs of a business and the needs of an open community. The nature of DA's open platform sometimes makes it seem otherwise, but the right way forward is for you to believe in our team and our track record that when things don't work, we do change it back. When things do work, sometimes it's upsetting that features remain. That's life. But on the whole we are listening to comments, to data, and to results. And that's the only way to lead DeviantArt effectively. 
  9. Never forget that, "Every time we launch a feature, people yell at us."

Anyone who's been here a minute has experience the wrath of an angry mob in response to one of our site features. In fact every day on my personal social media feeds I see a quote that's constantly referenced all over the place. Just look at how many images there are for it. DA and I had nothing to do with these being in existence... other than I guess a quote I gave somewhere a number of years back... 

tumblr l7jbadJawn1qz6pqio1 500 by spyed45-inspiring-quotes-for-startups-30-638 by spyedTumblr Nkc0cxt0ld1rhf0i3o1 1280 by spyed5608f7a8-65a3-4815-88eb-edc7f20d48e9 by spyedQuote-every-time-we-launch-a-feature-people-yell-a by spyed

For years and years just about every day this pops up in my notifications as a quote that's being referenced somewhere in social media.

And it's true. Every time we launch a feature, people yell at us.

It's OK to yell at us, it helps us understand! And sometimes it leads us to revert changes. The community speaks literally, but it also speaks through data. So when you see us acting in ways you don't understand, perhaps you aren't actually on the winning side and there's no way for you to tell. And that's OK, too. Don't take it too personally, we're all here for the overall mission of DA; To Entertain, Inspire & Empower the Artist in All of Us. That's the central cause that must move forward.


Cheers folks, we love you more than you'll ever know. Through the good and the bad, our love for the community never waivers. We work tirelessly to improve DA for you, and so long as you're with us we'll never stop caring deeply. I appreciate all of the comments from members who encourage others to keep a civil tone, sharing our art work and our emotions can only happen in a caring place. That's what DA is meant to be all about.

This is the calm before the storm, by the way. Many big changes are on the horizon and we'll need your support. I'll be referencing this article, and you should, too. Especially when you're happy and agree, in a storm of people who don't.

-- A

Add a Comment:
calthax Featured By Owner Mar 1, 2017  Hobbyist Writer
So, you state you can't take angry mobs just because you changed things up in a way that your people won't even tolerate? Those two updates (thieves got tough) and Premium Membership got expensive were the big bang of 2015. Now, the big bang of 2017 follows up with like Wix getting DeviantArt, and people think it's the Art Theft 2.0. What's next? Making membership even more expensive in 2017. I hope this website doesn't turn into Imageshack...
Artificial-Lemons Featured By Owner Feb 24, 2017  Student Digital Artist
This is just like how YouTube made a video about the subscriber glitch
shadjarab Featured By Owner Jun 30, 2016  Hobbyist General Artist
Why everyone hates CORE:

- The Prices are DOUBLED for simple memberships.
* For 1 Month: $5.00 or 400 Points
* For 3 Months: $15.00 or 1,200 Points
* For 1 Year: $50.00 or 4,000 Points

- No new features were added to make up for the spike in the cost.
Required Automatic Billing (if using a card to pay).
- Deviants had lack of any communication with the staff or notifications about the upcoming change.
- The logo is distasteful and unoriginal, as well as ripped off of other companies.

want more reasons spyed ? its that core is annoying! why do we have to pay double for nothing? 
listen to us... please
lllo0o0olll Featured By Owner Jan 22, 2016
I don't know if that could have been any more condescending and ultimately void of anything of any substance. A bunch of sloganeering corporate babble and a lot of 'trust us trust us'. The trust us thing starts to sound like someone driving a rape van would say after a while.
Saying 'trust us' even once conveys a lack of actual solid fact to back up what you are about to say next.

But having that sentiment echoed repeatedly becomes insulting.

And frankly, dA hasn't earned anyone's trust in quite some time. Broken promised. New features that never materialize. Rampant amounts of porn, stolen images, just pure garbage in the galleries.

If you sort by top favorites, it's literally the same shit that's been there for 15 years because nobody has bothered to figure out some alternate method of display.

Overall the site is *still* a disjointed looking mess. Conflicting styles everywhere. Counter-Intuitive features.

You give less than any other site out there, and you give it a clunky style that feels like it is stuck firmly in 2004. And then you blast up the subscription prices?
What is offered is genuinely worthless. You're just trying to polish a turd and relying on human gullibility.

And duuuuuuuuuuuuuuuuude please...the ego stroking nonsense....that whole 'We get yelled at" isn't as big as you think it is. And when it is done, it's mocking you 99% of the time. I can't even count how many times I've seen you try to force something memetic. Here's a hint, forced memes never work.
waluigisrevenge Featured By Owner Dec 18, 2015
I find DA's attempts at damage controlling amusing. :lol:
calthax Featured By Owner Edited Dec 15, 2015  Hobbyist Writer
This year, something like "big bang" occured. Two new things appeared that the people hated;

1: Core Membership: New membership with expensive prices and trash reasons on the journal

2: ProtectArt Journal: We're now supposed to find the original artist in order to take art theft down.

Never forget 2015, the year that changed DeviantArt forever.
Fluffy-pone Featured By Owner Nov 27, 2015  Hobbyist General Artist
youre calling us "" angry mobs "" when we're trying to say "hey, we don't like the double prices for 'core' memberships as they are unnecessary and make us waste more money which many of us don't have, hey you guys dont do anything about the art thefts, pedophillia and other controversial things on here, hey we would love the old deviantart back because the mods of this website dont give a damn about actual safety or anything now" but lol... you dont listen, none of the mods on deviantart listen and thats really saying something
pandaponda3 Featured By Owner Oct 28, 2015



hold on

sit down, have some tea and fucking LISTEN. TO. US!!






excuse me. I just- You're fucking ignoring us. You're not -listening-

I can't say anything. I'm at lost at words at how.. 

I needed to say that. I needed to just -scream-. You're probably not going to listen, though, so..

You can freaking fix this. But you won't.

Alright. I'm done. Sorry to any commenters who just thought.. something. I don't know. I'm just mad, mkay? 
Lady-Compassion Featured By Owner Oct 9, 2015  Hobbyist Digital Artist
Not yelling here....BUT the doubling of core prices means I will hardly ever be able to bless anyone with this coveted feature.  Are we at DA really running at such a loss financially that you raised the rates.  This to me was a bad decision" and should be wound back on the timeline.  Someone...please, anyone...answer me
EquineLullaby Featured By Owner Sep 20, 2015
seriously though. people wouldnt yell at your if you actually listened towhat they said they wanted and took their advice. you guys do things that nobody wants or can afford without evenfiguring out we want. a community is supposed to work together. and never have i felt like the staff tries to workWITH us
dazza1008 Featured By Owner Sep 19, 2015
Dude, why don't you make a hot topic or something, and link it to a poll to see how it affects people before you launch? Or if you want the freedom to be able to do what you want, some kind of questionnaire so any feedback is anonymous and people can't read what others have said.

I agree with what you're saying "The happy group is happy, so they don't tend to band together, they just continue on being happy (typically) sight unseen," but I also think it's a dangerous assumption to think that. If you were somehow able to quickly check for feedback, would be better and you might get some useful feedback.

I did a poll on a group recently, and wow - most people actually ignore rude comments as opposed to posting a journal and gathering an army. The complete opposite of my impression. But at least I had a way of checking what was ACTUALLY going on, rather than just assuming.
AbsintheAndOleander Featured By Owner Sep 19, 2015  Student General Artist
I see many people post about how dA is lazy, they dont ban art thieves, or theyre just plain unhappy with what dA has done.  They dont like the new Core prices. Others complain the new Core features are not worth it. Then I see something else. Many people complaining about one or both may or may not have Core.
 1. If you dont have a Core, why are you complaining? It doesnt concern you.

2. If you do have a Core, why are you complaining, then paying for it?

3. For DA's laziness about art thieves, please note that dA must have to sift through millions of complaints every DAY. We have a lot of users. Sometimes, it takes a long time. A REALLY long time. There isnt much we can do about that. When someone DOES steal your art, deal with it as maturely as you can. Thieves are absolutely infuriating. I know.

Now, I probably dont have enough data to actually ask these questions fairly, or give my own input, but I was just wondering. 
lllo0o0olll Featured By Owner Jan 22, 2016
As someone who used to work here, and is still friends with people here, I can guarantee you, 100%, that they themselves do not even look through the galleries to check for things. They have been instructed not to, that it's waste of time.

And then there's the fact that as of right now there are, I think 5 people total left in the whole community related team. They fired almost everyone now.
Mavelle-Ealenyr Featured By Owner Oct 8, 2015  Hobbyist Traditional Artist
Gonna start answering these questions because it's driving me mad how people can't rely on common sense to find the answers.

1 - People who don't have a Core and complain were probably a) saving money or, b) gathering points to get a Premium Membership - with this rise in prices people either a) can't afford to spare so much or b) literally lost their points value, and will never get it back, cause DA does not refund them.

2 - People who had a premium membership (like me), had their memberships automatically changed to Core. It was not our choice!! We complain because, we paid for a service, with specific characteristics and for a specific time - and during that length of time, changes were forced upon us, without any prior announcement, nor general consensus. If, like me, they had paid for a year and the changes were made in the middle of the year, without any option to revert it back to what we paid for, then it's quite normal that we are angry with the change. Especially (and answering your question) because we have already paid for that amount of time, we have automatically been change to Core and it's not like we can terminate this service and ask for a refund of our money back!!

Imagine going to a restaurant where you have to make a prepayment and in the middle of your meal they remove your plate, take away the food that you've chosen and replace it with something you absolute despise. Well, you already paid for it, the only thing you can do is either eat it if you're starving or refuse eat, and write a complaint. You won't get your money back (unless, maybe, if you take it to court - spyed is really lucky that most of the community is either minor, low on money, doesn't care or doesn't have enough knowledge of the law for it. I personally would love to know if what he's doing is even considered legal). Don't know about you, but when a service disrespects me as a customer, I'm not pleased. I don't like feeling I have been robbed.

3 - More than half an year in dealing with art thievery complaints and not taking any action, leaving the thief free to continue to steal more art, especially from casual or mostly inactive artists who have no chance to know about this situation, is a bit too much don't you think? It's only contributing to the problem and making the situation worse. Reducing staff also doesn't help providing a good service in this aspect and, as you can see, it affects the image of the site, causing people to consider it "not reliable".
AbsintheAndOleander Featured By Owner Oct 8, 2015  Student General Artist
Hm, ok.  My bad. Thank you for the input. Although, 3 isnt exactly....well, nevermind. I shall be more careful to think about all the points carefully in the future. Thank you for taking the time to reply. 
EtySky Featured By Owner Sep 17, 2015  Hobbyist General Artist
Yeah, now when you have launched the upgrade, its easy to sit back, write nice words and think the people will calm down to them. I dont give a crap about your fancy talking. Its your actions that make me angry and mistrust you. I love this site, but I dont like what you are doing to this place. 
Why cant things just be like they are? Why do you have to always change everything? You dont need to make anything better, everythings already good enough for me.
SometimesI dont like the upgrades, sometimes I love them.  With the core, you made this place many times more negative place for me.
Ask--Flowerpaw Featured By Owner Sep 14, 2015  Hobbyist Digital Artist
Im just gonna say one word 

99CentTrophy Featured By Owner Sep 13, 2015
So, er.. why is nothing being done against the spam / advertising / software bots that KEEP coming here?
RogueMudblood Featured By Owner Oct 10, 2015   Writer
Are you reporting these to the help desk? I report around fifty spam accounts per week on average, and they delete every one of them. But I am only one person, and I cannot find all of the spam on DA to report it. I can only report what I come across by virtue of browsing, search, or spam bots watching me in order to create an account.

By the same token, staff can only remove what spam they're made aware of. They might not browse at the same time you do or in the same gallery, and their accounts might be excluded from the "recommended watch" list that's provided for new deviants to scroll through. (spyed or someone on his team would need to confirm that before I could say for certain.) As a result, they aren't necessarily going to be aware of the spam bots unless those accounts are reported to them.

FAQ #263: What is "spamming"? provides the exact link and procedure for reporting spam to the help desk so that you don't have to worry about it getting routed to the wrong department. I can emphatically vouch for the fact that it works, and aunjuli, damphyr, and realitysquared are all bombarded by the lists I send them (though I am trying to be better about breaking them up and not sending 150 in one go).
zirukurt01 Featured By Owner Edited Sep 10, 2015  Student General Artist
Ladies and gentlemen. i found the clone of DeviantArt that you should pay a visit.
ProfessorLenah Featured By Owner Dec 28, 2015  Student Traditional Artist
zirukurt01 Featured By Owner Dec 28, 2015  Student General Artist
Oh OK.
Mach68 Featured By Owner Sep 8, 2015
Um... Perhaps dA could take art theft more seriously and enable third-party reports of art theft and copyright infringement. That would be a nice first step. 
Archfiend-dux Featured By Owner Sep 6, 2015
i got one problem and is so simple than IS LAZINESS, it the lack of work of the administrators, they do NOTHING , so why here is 5 administrators if none can solve a problem ? 
Cepillo16 Featured By Owner Sep 6, 2015  Professional General Artist
The administrators and moderators don´t give a shit about several users situations.
MidnightCrystalUmi Featured By Owner Sep 7, 2015  Hobbyist Digital Artist
it's a shame that others say different, it's hard to voice like this when most ass kissers will come along and say ' it's not DA's fault'

People are allowed to voice their opinions, but it's not helping when it comes to the staff.
hence why the staff choose to look at the positives and not the negatives. 
MidnightCrystalUmi Featured By Owner Sep 3, 2015  Hobbyist Digital Artist
I wonder why DA has become so quite as of late.
randomdancing Featured By Owner Sep 3, 2015
Man Deviantart has really gone down since I've deleted my old account
NexusTheDarklord Featured By Owner Sep 1, 2015  Hobbyist Digital Artist
Deviantart is failing.
People are making copycat accounts of others, framing them, getting away with it, all while you do nothing.
MacaronOwl Featured By Owner Sep 1, 2015  Hobbyist Digital Artist
To Deviantart:

As everyone else has said, this is bullshit. This post is as empty as your promise to "ensure that dA is healthy". As of now, about 12 200 people have signed the petition against Core. People are leaving dA bc of the double in price. Most of us won't even be able to afford that. You call that healthy?

And now, the only thing dA has done to reassure us and listen to our opinion is post some sappy "We love our community and don't worry, there will always be haters" post. It doesn't even help the problem; the least you could have done was give a sincere apology. 

I understand if this site does need some financial aid, but if you would have just told us instead of changing the PMs behind our backs we would have helped. Heck, I'm sure you would have even got tons of donations. 

But no, you have done none of those things so far and the only ones you have considered are yourselves, and not the members. So congratulations,  dA. You've earned my disappointment. :/
DJ-Aftershock Featured By Owner Sep 6, 2015
"12,200 people have signed the petition against Core." Yeah, because that's anything compared to the millions of users who HAVEN'T complained.
MacaronOwl Featured By Owner Sep 6, 2015  Hobbyist Digital Artist
I doubt that each and every one of those millions of users count as an active member. There people with multiple accounts (for adopts, different art styles, as a startover account etc.) as wells as plz accounts, fake/troll accounts and also the members who've made an account and have become inactive. 
DJ-Aftershock Featured By Owner Sep 6, 2015
I'm still willing to bet that there are at LEAST a million active users.
MiniDiren-chan Featured By Owner Sep 5, 2015  Hobbyist Traditional Artist
BruceTehFluffyFox Featured By Owner Sep 1, 2015  Student Digital Artist
DA has earned my disappointment aswell. I'm not renewing my membership until DA reverts back to PMs.
MidnightCrystalUmi Featured By Owner Edited Sep 5, 2015  Hobbyist Digital Artist
I just wonder why it is becoming half so quiet.

Past few weeks and such it's just becoming half quiet. 
MacaronOwl Featured By Owner Sep 5, 2015  Hobbyist Digital Artist
Maybe because people have given up : p
MidnightCrystalUmi Featured By Owner Sep 5, 2015  Hobbyist Digital Artist
Maybe, i tried looking into DA's stats at random but did not make much sense to me.
MacaronOwl Featured By Owner Sep 5, 2015  Hobbyist Digital Artist
huh? I mean, maybe they gave up on trying to get dA to go back to PM
BruceTehFluffyFox Featured By Owner Sep 6, 2015  Student Digital Artist
According to, DeviantArt in the USA ranks at... 113TH?! Oh Lord... Globally, DA Went down only 1, so they now stand @ 194th.

This is proving that DA's ignorance lost their spot in the Top 100 sites.
MacaronOwl Featured By Owner Sep 1, 2015  Hobbyist Digital Artist
TheKiller1Doctor Featured By Owner Sep 1, 2015  Hobbyist General Artist
Look, I've not been on DeviantART for a while now, but some of the things you just said is BULLSHIT. This "CORE" thing being the so-called core of DeviantART is COMPLETELY false. Some of us don't have the money for this. I expected to see added features to being a "CORE" member. You guys took a perfectly good Premium Membership, changed this icon to this sick-looking orange and white star (no, I do NOT mean cool-looking, but if you were devoted to reading this you'd know what I meant), up the price, and call it a day! Like, come on!!! No, I disagree! No, I disagree! No, I disagree! No, I disagree! No, I disagree! 

What I mean to say is, don't feed us all these excuses. TELL us how things are, don't hide the truth behind lame excuses like these journal entries over here. Okay? :)
BruceTehFluffyFox Featured By Owner Sep 1, 2015  Student Digital Artist
2 Words: Bull. Crap.

This is a crappy excuse for the mistakes you made. People are yelling at you, because you're launching features we don't want, and people are also yelling at you because you're removing features that users had since the dawn of DA, even worse, people are even yelling at you because of the lack of respect you give to the DA Community.

DA is still crumbling away, and spyed, listen to us. If you keep acting this way, and keep making excuses, keep on making the wrong choices, DA is gonna be nothing but a dried out, DESERT. Revert back to the way DA was, and everything is normal..

We all miss the old logo, we all miss the PMs, we all miss the features we loved. Please, LISTEN TO US!  
funkycat339 Featured By Owner Sep 12, 2015  Hobbyist Digital Artist
Well said, mate. Well said
hunbun8DD Featured By Owner Aug 31, 2015  Hobbyist Filmographer
This is a bunch of bullshit.

The reason why we're yelling at you is because of the lack of respect you give to the Deviantart community. For fucks sake- people are even deactivating their account because of this. The Core membership is basically the same features of the membership FOR A HIGHER PRICE. Unless you turn everything back to normal, Deviantart will slowly crumble (it already did) and lose ALL of the remaining members it took so long to get.
catz537 Featured By Owner Aug 30, 2015  Hobbyist Digital Artist
... How is taking away our ability to REPORT thieves, bullies, etc. a GOOD THING? That is going in the wrong direction, no matter how many people are "happy" about these new changes. Taking away the report buttons is like an abuse of power. You're telling artists you don't care if their work is stolen, you don't care if they are harassed or bullied, and you don't care if they get angry and leave the site.
BruceTehFluffyFox Featured By Owner Edited Sep 1, 2015  Student Digital Artist
Wait a minute, Hold on. That was just a hoax.

The Help desk is still there,
catz537 Featured By Owner Edited Sep 1, 2015  Hobbyist Digital Artist
The help desk has nothing to do with reporting thieves.
ArgoForg Featured By Owner Edited Aug 30, 2015  Hobbyist General Artist
"Cheers folks, we love you more than you'll ever know."

If I was touting this sort of love (making widespread and expensive changes without asking my opinion; totally ignoring suggestions or outcries for injustices and needs or 'pooh-pooh'-ing them as unimportant; and then saying things like 'well, haters gonna hate, ya know?  People who like it aren't gonna say anything.'), everyone would totally be saying I was in an abusive relationship.
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